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WooCommerce vs. Shopify

WooCommerce vs Shopify

If you’re planning on launching an eCommerce store, you might have a hard time deciding between WooCommerce vs. Shopify.

For those unfamiliar, WooCommerce and Shopify are the two most popular eCommerce platforms on the internet. In fact, studies show that, of the top one million websites, 29% are powered by WooCommerce while Shopify follows closely behind with a 23% market share.

Building a Multivendor Store With Dokan and Shoptimizer

Dokan Multivendor Store

Here’s a question for you: what do Amazon, eBay, and Etsy all have in common? They’re high-earning multivendor stores.

Multivendor stores are all the rage these days and it’s easy to see why. They provide tons of benefits to both businesses and consumers and are an excellent way for store owners to earn a commission. According to Statista, 37% of online shoppers would prefer to shop at an online marketplace for a repeat purchase.

WooCommerce SEO

WooCommerce SEO

Businesses big and small need to optimize their content for SEO if they want organic traffic from search engines like Google. For online store owners, this means implementing WooCommerce SEO best practices to optimize their product pages for search engines.

You might be wondering how all of this works.

Here’s the deal: search engines – like Google, Bing, and Yahoo – direct users to the most relevant websites and pages based on the user’s search query.

So, by implementing SEO best practices from the outset, you can make sure that your product pages rank in search engine result pages (SERPs). As a result, you get better visibility and are able to generate organic traffic. Makes sense, right?

The good news is that implementing WooCommerce SEO best practices on your online store is actually pretty easy!

Visual Marketing: Why Customer Submitted Photos Are So Effective

Visual Marketing

Brands invest a lot of resources to design and publish visual marketing content on their website and social media pages. And you probably do, too.

What if I told you that you could reap the benefits of visual content marketing without adding to your budget?

Sharing user-generated content or customer submitted photos that feature your brand and promote your products and services helps you easily reach out to your audience and build credibility. Most importantly, you can save on the marketing budget!

Why Do I Need a Review System?

Why do I need a review system

Online reviews have transformed the way customers make purchasing decisions. It’s why online marketplaces (like Amazon) and eCommerce sites have incorporated review systems into their customer experience strategy.

The majority of consumers actively look for product reviews when browsing products and services online. As an online business owner, an online review system can help you build trust with your target audience, increase transparency, and create value for consumers.

Great Examples of Word of Mouth Marketing

Great Examples of Word of Mouth Marketing

Word of mouth marketing is when a consumer’s interest is reflected in their everyday dialogue. It’s a low-cost (sometimes even free) and effective marketing method.

Many businesses consider word of mouth marketing the most valuable form of marketing because it enables you to spread good reviews about your product or service to a large audience, boosting brand awareness and loyalty.

Word of mouth marketing has been successfully used by many companies to get their customers to promote their brand by talking about experiences that they’d like to share with their friends and families.

Netflix, for example, used word of mouth marketing to make binge-watching popular with its organic tagline Netflix and chill. The company promoted it on social media which became a huge success.

In this article, we’ll take a closer look at how businesses have used word of mouth marketing to connect with their target audience and boost sales. Along the way, we’ll share actionable tips that you can use to engage customers with your brand.

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