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Google Seller Ratings 101: A Beginner’s Guide

Google Seller Ratings 101: A Beginner's Guide

The Google rating system is one of the best ways to improve the click-through rate of your ad snippets. For obvious reasons, a user is more likely to click a business with a star rating over one with just a generic description.

If you think about it, Google handles ~73% of the online search queries. This means you can overlook a great deal of traffic if you don’t optimize your search results – but your Google seller rating could be one of the first things customers spot. Plus, Google AdWords provide a rating on a scale of 1 to 5 based on aggregated reviews from different sources.

For those who are thinking how these reviews will help them get more clicks, here’s a fact – 84% of people trust online reviews as much as friends. This is your chance to make your ad snippets stand out in an overly saturated marketplace.

In this post, we will explain what Google seller ratings are, how it works, and how utilizing it can skyrocket your conversion rates.

Let’s get going!

How to Ask for a Review

How to ask for a review

For modern business owners, having a solid online reputation is everything. Whether you run an online store, sell memberships, or manage a restaurant, chances are your customers are interested in learning about what you have to offer online. In other words, one of the first interactions they’ll have with you is reading online reviews about your business.

In fact, 82% of consumers read online reviews for local businesses and the average consumer reads 10 reviews before feeling able to trust a business. Publishing customer reviews on your store or business site can help prospective customers make an informed buying decision. Not to mention they can also help increase search engine visibility.

With this in mind, in this article, we’ll share some actionable tips on how to ask for a review and actually get it. We’ll also explain what you should do once you’ve received some reviews.

5 Best WooCommerce POS Plugins (Easy Point of Sale Setup)

Best WooCommerce POS Plugins

Searching for the best WooCommerce POS plugin to take physical orders on your WooCommerce store?

WooCommerce handles everything about eCommerce out of the box, but what if you want to remove the “e” and also use your store for in-person commerce?

With a point of sale (POS) plugin for WooCommerce, you can create sales and manage orders from a front-end system on your computer, tablet, or smartphone.

In this post, I’ll share a little bit more about how a WooCommerce POS plugin works. Then, I’ll take you through the five best WooCommerce POS plugins.

17 Product Page Best Practices (with examples)

Product Page Best Practices (with Examples)

We’ve put together an extensive guide to some of the best product page practices, with examples of each from the biggest eCommerce stores. When designing and planning your online store, most of the early focus is on the homepage. People expect that visitors arrive on the homepage and progress through the site in a linear fashion, clicking on a category as the next step, before browsing through the products within it.

The conversion rate for visitors who browse in this fashion is actually exceptionally low, at between 2 and 2.5%. On the other hand, visitors who land directly onto a product page convert on average at 7%. A huge difference.

An effective product page will within seconds, convey the value of the item and provide a clear call to action to purchase it. It’s the most important page of any eCommerce site, and is one we focused on extensively in our Shoptimizer WooCommerce theme.

WooCommerce Subscriptions Tutorial: Create Your First Subscription Product

WooCommerce Subscriptions

Getting someone to buy something from you one time is nice. Getting someone to buy something from you every single month automatically? Now that’s fantastic — after all, automatic recurring revenue is the eighth wonder of the world.

With WooCommerce and WooCommerce Subscriptions, you can easily create your own subscription-powered store using WordPress. What’s more, you can sell all kinds of products:

  • Physical products — like a monthly subscription box where you deliver a new product (or products) each month.
  • Digital products – like ongoing access to your library of stock photos.
  • Services – like a monthly coaching fee that you charge clients.

In this post, we’re not going to tell you what to sell or who to sell it to. But we are going to show you exactly how to sell recurring subscriptions using WooCommerce.

WooCommerce Gift Card Tutorial: How to Sell Gift Cards at Your Store

WooCommerce Gift Card Tutorial

With the holidays in full swing, you might be looking for a way to start selling WooCommerce gift cards at your store.

Gift cards are a win-win – not only does it make it easy for gift-givers to check off their shopping lists, it also lets you lock in sales at your store.

Unfortunately, WooCommerce doesn’t come with a built-in gift card feature. But we’re going to show you how to fix that using a WooCommerce gift card plugin.

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