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eCommerce marketing and automation platforms (10 best options in 2020)

Are you looking for a guide to help you find eCommerce marketing and automation platforms? Then you’re in the right place.

If you take a look at global retail eCommerce sales between 2014 to 2019, you will see how they’ve quadrupled. What’s more, they’re expected to grow a further 6,542 billion US dollars, according to Statista.

The reason we’re mentioning this is to give you an idea of how saturated the eCommerce market is going to be in the future. For that reason, it is really important for online retailers to automate their business models and improve their marketing game with eCommerce marketing tools.

With that sentiment in mind, we have handpicked some of the most useful automation and marketing platforms for online businesses. Read on to find out all about them.

Google Seller Ratings 101: A Beginner’s Guide

The Google rating system is one of the best ways to improve the click-through rate of your ad snippets. For obvious reasons, a user is more likely to click a business with a star rating over one with just a generic description.

If you think about it, Google handles ~73% of the online search queries. This means you can overlook a great deal of traffic if you don’t optimize your search results – but your Google seller rating could be one of the first things customers spot. Plus, Google AdWords provide a rating on a scale of 1 to 5 based on aggregated reviews from different sources.

For those who are thinking how these reviews will help them get more clicks, here’s a fact – 84% of people trust online reviews as much as friends. This is your chance to make your ad snippets stand out in an overly saturated marketplace.

In this post, we will explain what Google seller ratings are, how it works, and how utilizing it can skyrocket your conversion rates.

Let’s get going!

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