Making it easier for shoppers to find the right products at your eCommerce store is a tried and tested way to increase sales.
One effective method to do this is to create a quiz that asks shoppers a few targeted questions before presenting them with a personalized selection of recommended products.
These quizzes act like virtual in-store sales assistants, helping shoppers to find the products that meet their needs, style requirements, or personal preferences.
If you like the sound of adding a product quiz or product recommender to your store, this article showcases real-life examples from a variety of online stores.
Some implementations are more effective than others, but by checking out these examples, you’ll get a good idea of how to create product quizzes that will increase customer satisfaction and increase sales at your store.
We’ll finish with an introduction to a popular tool for creating product quizzes for Shopify and WooCommerce stores.