Improving LCP should be a priority for all WooCommerce stores as it directly impacts user experience, brand reputation, and conversions.
In fact, Rakuten 24 found that achieving a good LCP score lead to a conversion rate increase of up to 61%, as well as improvements in revenue per visitor and average order value. Renault reported a 14% decrease in bounce rate and a 13% increase in conversions after improving LCP.
If you’re not sure what LCP is, what a good score is, how to measure it, or how to improve it, this guide will get you up to speed.
By following the nine actionable strategies, you’ll be able to ensure your main content loads quickly, shoppers get a smooth first impression, and your conversions have the best chance to improve.