There’s a lot to learn from how Amazon does business and one little feature which is often overlooked is its social sharing feature once you’ve purchased from them.

People like seeing positive social proof that trustworthy individuals or followers have made a purchase from your store.

This helps increase brand visibility and as social content becomes ever more indexed and central to search engine algorithms it becomes more and more important for promoting your store.

Amazon's sharing widget appears when you've purchased an item

Amazon’s sharing widget appears when you’ve purchased an item

We’re a fan of the WooCommerce Social Checkout plugin by Lee Willis. It’s not free but at only $19 for a single site licence it’s an easy way for customers to promote orders they’ve just made on your store.

As it displays right on the checkout it encourages engagement while it’s fresh on a customer’s mind.

Plugin Demo Video

You can check out more information about the WooCommerce Social Checkout plugin here.

Remember you can purchase our WooCommerce theme Captiva today over on themeforest. If you’re a WooCommerce newbie we also provide a free installation service to get you up and running with your own WordPress powered online shop in no time!

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